With the rise of remote work and increasing desire for unique travel experiences, small towns in the U.S. are set to shine in the coming years. They offer distinct cultural experiences, breathtaking natural beauty, and a refreshing break from crowded cities.
This list of seven towns to visit in 2025 is based on real-world trends, data, and insights from travel experts and surveys. Each town has been selected for its unique appeal, growth potential and emerging popularity among travelers. Get ready to discover these hidden gems, their history, charm and why they will be everyone’s top picks in 2025.
1. Marfa, Texas
Marfa, situated in the high desert of the Trans-Pecos in far West Texas, is a favorite among art enthusiasts and hipsters. The town has been overlooked due to its remote location, but those who venture here are rewarded with a vibrant art scene, iconic landmarks, and a unique desert landscape.
The recent trend towards slow travel and the rise of digital nomads has put Marfa on the map. As more people seek out destinations that offer rich culture and tranquility, Marfa’s value as a travel destination is set to increase significantly by 2025.
2. Beaufort, South Carolina
Beaufort, a charming town located on Port Royal Island, is one of the South’s hidden treasures. Known for its antebellum mansions, historic downtown, and beautiful coastal scenery, Beaufort is often overlooked in favor of larger cities like Charleston.
However, an increasing number of travelers are seeking out smaller, less crowded destinations that offer authentic local experiences. As this trend continues, Beaufort’s popularity is expected to surge, offering a distinctive blend of history, culture, and natural beauty.
3. Hood River, Oregon
Located at the crossroads of the Columbia River Gorge and the Cascade Range, Hood River is a favorite among outdoor enthusiasts. Despite its world-class windsurfing, hiking trails, and craft breweries, Hood River is often overshadowed by Portland.
But the growing desire for adventure travel and sustainable tourism is bringing Hood River into the spotlight. As more travelers seek out unique outdoor experiences and eco-friendly destinations, Hood River is set to become a must-visit destination by 2025.
4. Bisbee, Arizona
Bisbee, a picturesque mining town located in the Mule Mountains, is known for its colorful architecture, creative community, and rich history. Despite its charm, Bisbee is often overlooked due to its remote location and small size.
However, as more travelers seek out destinations off the beaten path, Bisbee’s value as a cultural and historical treasure is being recognized. With ongoing preservation efforts and a blossoming art scene, Bisbee is expected to be a top travel destination by 2025.
5. Saugatuck, Michigan
Saugatuck is a small resort town on the west coast of Michigan. Despite its beautiful beaches, art galleries, and charming downtown, Saugatuck is often overlooked due to its cold winters.
However, with the trend towards year-round travel and the rise of domestic tourism, Saugatuck’s appeal is set to grow. As more travelers discover its natural beauty and vibrant art scene, Saugatuck will be a must-visit destination by 2025.
6. Eureka Springs, Arkansas
Eureka Springs, located in the heart of the Ozark Mountains, is known for its Victorian architecture, winding streets, and natural springs. Despite its charm, Eureka Springs is often overshadowed by larger cities like Little Rock.
But as travelers become more interested in wellness and nature-based tourism, Eureka Springs is gaining recognition. Its healing springs, outdoor activities, and unique downtown make it a promising destination for 2025.
7. Stowe, Vermont
Stowe, a mountain resort town in northern Vermont, is known for its skiing, hiking, and vibrant fall colors. While it has long been popular among skiers, Stowe is often overlooked during other seasons.
However, the increasing popularity of year-round outdoor activities and the desire for tranquil getaways is putting Stowe on the map. With its beautiful landscapes and diverse recreational activities, Stowe is set to be a top destination by 2025.
As a mom of three busy boys, I know how chaotic life can get — but I’ve learned that it’s possible to create a beautiful, cozy home even with kids running around. That’s why I started Cultivated Comfort — to share practical tips, simple systems, and a little encouragement for parents like me who want to make their home feel warm, inviting, and effortlessly stylish. Whether it’s managing toy chaos, streamlining everyday routines, or finding little moments of calm, I’m here to help you simplify your space and create a sense of comfort.
But home is just part of the story. I’m also passionate about seeing the world and creating beautiful meals to share with the people I love. Through Cultivated Comfort, I share my journey of balancing motherhood with building a home that feels rich and peaceful — and finding joy in exploring new places and flavors along the way.
