A person using a smartphone for texting, focusing on their hands and device screen.

Dating Apps Built Their Entire Reputation on Being the Free, Casual Way to Meet Someone New Without Spending a Dime, but Desperate Singles Are Now Shelling Out Real Monthly Subscriptions Just for a Better Shot at Love

Thirty-five percent of Americans who have ever used a dating site or app have paid for…

Close-up of a woman in a lace dress skillfully untying a gift ribbon.

Wedding Registries Used to Mean a Painfully Predictable List of Dishware and Towels Picked Out Together, but Couples Are Now Ditching the Dishes Completely and Just Demanding Cold Hard Cash Instead

Eighty-seven percent of engaged couples now include at least one cash fund on their wedding registry,…

Close-up of hands exchanging Malaysian Ringgit notes indoors.

Tipping at a Restaurant Used to Mean a Simple Fifteen to Twenty Percent Nobody Ever Thought Twice About Leaving, but Most Americans Now Say They Are Completely Exhausted by How Often They Are Asked to Tip

Seventy-two percent of American adults say tipping is expected in more places today than it was…

Happy senior couple taking a selfie with love-themed balloon backdrop indoors.

Retirement Is Supposed to Finally Hand Long Married Couples All the Time Together They Spent Decades Dreaming About, but It Is Actually Blindsiding a Shocking Number of Their Marriages With Real Strain

It isn’t being retired that strains a marriage. It’s becoming retired. That distinction comes from a…

A couple having a discussion with a counselor in a modern room.

Couples Therapy Used to Carry a Quiet, Shameful Stigma as an Absolute Last Resort for Marriages Already Collapsing, but Demand for It Has Exploded to Levels Therapists Say Reflect a Real Crisis in How Couples Are Coping

Family and couples therapy appointments booked through the mental health platform Headway rose 140% between 2023…

Top view of homemade brown nut butter in a blender, showcasing a healthy and nutritious breakfast option.

Grocery Shoppers Assume a Store’s Own House Brand Snacks Get Extra Scrutiny Before They Ever Hit a Shelf at All, but Walmart Just Recalled Its Own Bettergoods Pistachio Butter Over a Genuine Salmonella Scare

Walmart’s own Bettergoods Pistachio Nut Butter is being pulled from shelves in 19 states after state…

A smiling couple enjoys a cozy morning with coffee in a stylish red bedroom.

Sharing One Bed Every Single Night Has Long Been Treated as Sacred, Nonnegotiable Proof of a Genuinely Strong Marriage, but a Shocking Share of Happily Married Couples Now Sleep in Completely Separate Rooms

More than a third of American adults regularly or occasionally sleep in a separate room from…

Outdoor scene of a young couple setting up camp next to their RV during a summer day in Portugal.

Road Tripping in an RV Still Gets Pictured as a Retiree’s Slow Hobby From a Completely Different Era of Travel, but a Huge and Fast Growing Share of Renters Booking Them Right Now Are Under Forty

The median age of an RV owner in America dropped from 53 in 2021 to 49…